



 {"id":1620,"date":"2020-08-21T20:04:30","date_gmt":"2020-08-21T20:04:30","guid":{"rendered":"https:\/\/asipi.org\/biblioteca\/?post_type=wpdmpro&#038;p=1620"},"modified":"2022-05-31T02:14:14","modified_gmt":"2022-05-31T02:14:14","slug":"la-nueva-ruta-de-nuestro-tequila-nuestro-cafe-nuestro-ron-una-perspectiva-comercial","status":"publish","type":"wpdmpro","link":"https:\/\/staging.asipi.org\/biblioteca\/en\/download\/la-nueva-ruta-de-nuestro-tequila-nuestro-cafe-nuestro-ron-una-perspectiva-comercial\/","title":{"rendered":"The New Route of our Tequila, our Coffee, our Rum: a Commercial Perspective&#8221;"},"content":{"rendered":"In the webinar &#8220;The new route of our Tequila, our Coffee, our Rum: a commercial perspective&#8221;, held on August 20th, Paola Romero and Mar\u00eda Jos\u00e9 S\u00e1nchez from Caf\u00e9 de Colombia, Mar\u00eda Mercedes S\u00e1nchez from Ron de Guatemala and Ram\u00f3n Gonz\u00e1lez Figueroa from the Tequila Regulatory Council, moderated by Jorge Ch\u00e1varro from Cavelier Abogados and Vice President 2 of ASIPI, presented in a masterful manner the way in which Appellations of Origin are an Industrial Property asset with enormous potential, whose organized exploitation brings advantages to the beneficiaries of the Appellations of Origin.<\/p>\n<p>Likewise, they clearly identified the challenges and opportunities faced by appellations of origin in a global economy, showing a clear incentive for lawyers who are experts in Industrial Property, to identify and achieve recognition of other geographical indications in their countries.<\/p>\n<p>You can access the recording at:<\/p>\n<p><a href=\"https:\/\/attendee.gotowebinar.com\/recording\/5409099538962135311\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/attendee.gotowebinar.com\/recording\/5409099538962135311<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/asipi.org\/biblioteca\/wp-content\/uploads\/sites\/14\/2020\/08\/an18.jpg\"><img decoding=\"async\" class=\"wp-image-1652 alignnone\" src=\"https:\/\/asipi.org\/biblioteca\/wp-content\/uploads\/sites\/14\/2020\/08\/an18-300x225.jpg\" alt=\"\" width=\"239\" height=\"179\" srcset=\"https:\/\/staging.asipi.org\/biblioteca\/wp-content\/uploads\/sites\/14\/2020\/08\/an18-300x225.jpg 300w, https:\/\/staging.asipi.org\/biblioteca\/wp-content\/uploads\/sites\/14\/2020\/08\/an18.jpg 680w\" sizes=\"(max-width: 239px) 100vw, 239px\" \/><\/a>","protected":false},"excerpt":{"rendered":"<p>In the webinar &#8220;The new route of our Tequila, our Coffee, our Rum: a commercial perspective&#8221;, held on August 20th, Paola Romero and Mar\u00eda Jos\u00e9 S\u00e1nchez from Caf\u00e9 de Colombia, Mar\u00eda Mercedes S\u00e1nchez from Ron de Guatemala and Ram\u00f3n Gonz\u00e1lez Figueroa from the Tequila Regulatory Council, moderated by Jorge Ch\u00e1varro from Cavelier Abogados and Vice [&hellip;]<\/p>\n","protected":false},"author":3154,"featured_media":1262,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"class_list":["post-1620","wpdmpro","type-wpdmpro","status-publish","has-post-thumbnail","hentry","wpdmcategory-webinar"],"_links":{"self":[{"href":"https:\/\/staging.asipi.org\/biblioteca\/en\/wp-json\/wp\/v2\/wpdmpro\/1620","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging.asipi.org\/biblioteca\/en\/wp-json\/wp\/v2\/wpdmpro"}],"about":[{"href":"https:\/\/staging.asipi.org\/biblioteca\/en\/wp-json\/wp\/v2\/types\/wpdmpro"}],"author":[{"embeddable":true,"href":"https:\/\/staging.asipi.org\/biblioteca\/en\/wp-json\/wp\/v2\/users\/3154"}],"replies":[{"embeddable":true,"href":"https:\/\/staging.asipi.org\/biblioteca\/en\/wp-json\/wp\/v2\/comments?post=1620"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/staging.asipi.org\/biblioteca\/en\/wp-json\/wp\/v2\/media\/1262"}],"wp:attachment":[{"href":"https:\/\/staging.asipi.org\/biblioteca\/en\/wp-json\/wp\/v2\/media?parent=1620"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}