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Array ( [icon] => [view_count] => 11 [download_count] => 5 [link_label] => Download [version] => [quota] => [access] => Array ( [0] => guest ) [package_size] => 227.84 KB [publish_date] => [expire_date] => [avail_date_ts] => [avail_date] => [expire_date_ts] => [download_limit_per_user] => [ID] => 539 [post_author] => 3154 [post_date] => 2018-11-19 18:59:21 [post_date_gmt] => 2018-11-19 18:59:21 [post_content] => Anyone who hears the term MICKEY or sees the head of the famous mouse, associates these two with DISNEY, anyone but a Paraguayan. This is because in Paraguay there is a registered trademark called MICKEY with the figurative element of the character's head. The brand protects the range of products from class 29 to 33, plus the category of services of class 43. The big question is how could a trademark registration be granted whose name and logo are so inherent to a company that it has nothing to do with the applicant? The answer is most likely to be found in the legislation in force at the time of the first trademark registration, which, by the way, does not belong to DISNEY. Despite the immense difficulty in accessing the documents that make up these cases, an approach to them will be attempted from the study of the judgments of the Supreme Court of Justice and the Court of Accounts. [post_title] => The MICKEY case in Paraguay [post_excerpt] => Anyone who hears the term MICKEY or sees the head of the famous mouse, associates these two with DISNEY, anyone but a Paraguayan. This is because in Paraguay there is a registered trademark called MICKEY with the figurative element of the character’s head. The brand protects the range of products from class 29 to 33, […] [post_status] => publish [comment_status] => closed [ping_status] => closed [post_password] => [post_name] => el-caso-mickey-en-paraguay [to_ping] => [pinged] => [post_modified] => 2022-05-31 02:16:20 [post_modified_gmt] => 2022-05-31 02:16:20 [post_content_filtered] => [post_parent] => 0 [guid] => http://dev.asipi.org/biblioteca/?post_type=wpdmpro&p=487 [menu_order] => 0 [post_type] => wpdmpro [post_mime_type] => [comment_count] => 0 [filter] => raw [post_content_ml] => [:es]

Cualquiera que oiga el término MICKEY o vea la cabeza del célebre ratón, asocia estos dos con DISNEY, cualquiera, menos un paraguayo. Esto porque en Paraguay existe una marca registrada denominada MICKEY con el elemento figurativo de la cabeza del personaje. La marca protege la gama de productos desde la clase 29 a la 33, más el rubro de servicios de la clase 43.

La gran pregunta es ¿cómo pudo concederse un registro de marca cuya denominación y logotipo son tan inherentes a una empresa que nada tiene que ver con la solicitante? La respuesta se halla muy probablemente, en la legislación vigente en la época del primer registro de marca, que, por cierto, no pertenece a DISNEY.

A pesar de la inmensa dificultad para acceder a los documentos que hacen a estos casos, se intentará una aproximación a los mismos desde el estudio de las sentencias de la Corte Suprema de Justicia y del Tribunal de Cuentas.

   [:en]Anyone who hears the term MICKEY or sees the head of the famous mouse, associates these two with DISNEY, anyone but a Paraguayan. This is because in Paraguay there is a registered trademark called MICKEY with the figurative element of the character's head. The brand protects the range of products from class 29 to 33, plus the category of services of class 43. The big question is how could a trademark registration be granted whose name and logo are so inherent to a company that it has nothing to do with the applicant? The answer is most likely to be found in the legislation in force at the time of the first trademark registration, which, by the way, does not belong to DISNEY. Despite the immense difficulty in accessing the documents that make up these cases, an approach to them will be attempted from the study of the judgments of the Supreme Court of Justice and the Court of Accounts.[:] [post_content_langs] => Array ( [es] => 1 [en] => 1 ) [post_title_ml] => [:es]El caso MICKEY en Paraguay[:en]The MICKEY case in Paraguay[:] [post_title_langs] => Array ( [es] => 1 [en] => 1 ) [title] => The MICKEY case in Paraguay [description] =>

Anyone who hears the term MICKEY or sees the head of the famous mouse, associates these two with DISNEY, anyone but a Paraguayan. This is because in Paraguay there is a registered trademark called MICKEY with the figurative element of the character's head. The brand protects the range of products from class 29 to 33, plus the category of services of class 43.

The big question is how could a trademark registration be granted whose name and logo are so inherent to a company that it has nothing to do with the applicant? The answer is most likely to be found in the legislation in force at the time of the first trademark registration, which, by the way, does not belong to DISNEY.

Despite the immense difficulty in accessing the documents that make up these cases, an approach to them will be attempted from the study of the judgments of the Supreme Court of Justice and the Court of Accounts.

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