This comprehensive course on Geographical Indications and Appellations of Origin (GI/AO), which will be carried out in two parts, aims to equip participants from various disciplines, including lawyers, producers, and authorities, with essential practical and legal knowledge related to these legal figures of industrial property. Through an approach focused on in-depth legal understanding, practical application, and multidisciplinary collaboration, participants will delve into the analysis of successful global experiences, developing practical strategies for the development, promotion, and commercialization of products under GI/AO. Additionally, crucial topics such as conflict management, environmental and social perspectives, and the study of current cases will be addressed, providing concrete tools to solve real-world challenges and foster sustainable development of GI/AO protected products.
This pragmatic approach will not only provide participants with an understanding of legal complexities but also impart knowledge to apply effective strategies in varied contexts. The integration of case studies and collaboration across diverse disciplines will offer participants a comprehensive and applied perspective on the importance and opportunities associated with GI/DO.